CHANEL Short Film "Reincarnation" by Karl Lagerfeld

CHANEL Métiers d'Art to Salzburg, Austria

 

From the lavish-exotic Bombay to icy cold of Edinburgh, Scotland and exploring the rodeo world of Dallas, Chanel never failed in presenting Métiers d'Art shows successfully. This 2nd of December, Karl Lagerfeld will be presenting his collection at the majestic enchanting Hotel Schloss Leopoldskron in Salzburg, Austria. The hotel was previously a 18th-century baroque palace; it is a national historic monument in Leopoldskron, a southern district of the city of Salzburg, Austria. The beautiful rococo palace is one of Austria's finest national treasures and was confiscated by the Nazis in World War II.

 

It's a beautiful tradition since 2002 for Chanel celebrates craftsmanship through its Métiers d'Art collection. It is an interesting path that Karl Lagerfeld when comes creating a spectacular event, He always putting the spotlight on cities which are linked to Chanel's history. I, myself amazed and mesmerized with Karl Lagerfeld imagination turns into reality. After Bombay to Edinburgh and Dallas, this year Karl Lagerfeld's inspiration turns to Salzburg as his new project. Honestly, I feel excited and can't wait to see Chanel's latest Métiers d'Art collection and "Reincarnation" short film directed by our beloved maestro, Karl Lagerfeld. I'm sure everyone watched the trailer and knows the stars in the film.

What is Métiers d'Art? I know some of you wondering and questioning what is it means. Métiers d'Art in French means craftsmanship. The collection is all about appreciation in luxury and dedication of an artisan in an excellent craftsmanship. It's another Chanel's Ready-To-Wear collection and it will be shown every year in December every year. Here you can observe up close the work of great artisans into one exclusive collection. Chanel were the only House to have dedicated an entirely separate collection to the Métiers d'Art in order to continue its legacy and extraordinary expertise.

Since 2002, The great maestro Karl Lagerfeld captures the history of Gabrielle Chanel by designating a city that’s linked to the past or present of the owner to the powerful fashion house and making it as the theme of his collection. Nearly 12 years this collection has been consistently developed and now  standing strong on its own identity. Chanel will remain one of the powerful House until to the next generation. I've read biography about Gabrielle Chanel and her amazing journey around Europe after the dead of Boy Capel. Simply inspiring and mind-blowing, I feel motivated and taught me not only to be strong physically but also in mind and soul. She's indeed an Icon and Queen of Style.

[Images credit: Chanel.com & hotels.com]

PHARRELL & CARA STARS IN CHANEL'S NEW SHORT FILM "REINCARNATION"

Latest news from Chanel that Karl Lagerfeld will be showing the brand's latest Métiers d’art collection in Salzburg, Austria. When comes to Chanel, there's always something exciting and special await their loyal fans. For those passionate with Chanel latest collection; Don't forget to stay tune.

House of Chanel and Karl Lagerfeld has choose Pharrell Williams and Cara Delevingne as the face of  Métiers d'Art campaign Paris‑Salzburg and a short film directed by Karl Lagerfeld titled "Reincarnation" also will be unveiled in Salzburg on December 1st next week, the night before the Paris-Salzburg 2014/15 Métiers d'Art show. Chanel lovers will preview the premiering short film via its official website chanel.com. Meanwhile, the Métiers d'Art advertising campaign that shot by Karl Lagerfeld will be released in May next year.

 

What special in this short film? Pharrell Williams composed and wrote the lyrics of "CC The World", the original soundtrack for "Reincarnation" and he play one of the lead roles in the short film and sings along with the beautiful Cara Delevingne, the face of the upcoming campaign of the Paris‑Salzburg 2014/15 Métiers d'Art collection.
 

The enchanting short film "Reincarnation" were re-enacts episode from the life of Gabrielle Chanel; while vacationing at Austria in 1954, Gabrielle becomes enamoured by the jacket worn the young elevator attendant in a hotel near Salzburg, portrayed by Pharrell . "Reincarnation" is a story of a elevator attendant’s jacket with contrasting trim and pockets being reincarnated as a timeless piece Chanel jacket. It's also evocation of different era, that of the Austro-Hungarian Empire, which Karl Lagerfeld brings to life for one night in the heart of the 1950's.
 

 

 

Click play to watch

Teaser of "Reincarnation", The New Chanel's Short Film by Karl Lagerfeld

 

[Images credit: Karl Lagerfeld, chanel.com and tumblr.com]